(Preview)
Rebuilding a Centralized Platform for Nursing Exam Success
(Shopify Site)
(Teachable Site)
(Lost in Navigation)
(No visual hierarchy in copy)
(Important text embedded into images)
To validate our hypotheses, our team set out to understand NCLEX High Yield's users' struggles, goals, and expectations directly. We conducted:
6 Usability Tests
8 Survey Responses
Competitor Analysis
Heuristic Evaluation
SWOT Analysis
(Key Findings)
1. Disjointed Navigation
2. Difficulty Finding Information
Unclear Value Proposition
Accessing Course Material
With only three weeks to complete this sprint, we had to focus on prioritizing solutions that were both impactful and feasible. While the temptation to design like "the sky's the limit", as Dr. Zeeshan put it, we knew that balance was key. Our client granted us the freedom to explore innovative, ideal solutions without immediate consideration for technological limitations. However, we recognized that any proposed design had to work within their current tech stack while remaining adaptable for future needs.
Given the significant time, effort, and cost required to consolidate their main site and on-demand course site from a developer stand-point, we realized this separation would likely persist for the foreseeable future. This insight shaped our approach: we aimed to design a solution that addressed their present challenges while ensuring flexibility for future growth.
We focused our efforts on 3 key deliverables:
Detailed Sitemap
Streamlining navigation between Shopify and Teachable.
High-Fidelity Wireframes
Showcasing key pages that highlight examples of possible modular layouts.
Complete Design System
Showcasing a custom, flexible design system, including UX Writing Standards.
After refining wireframes, we created a complete design system that could meet current needs while preparing for the demands of tomorrow. Each section was built as a flexible module. This modular approach ensures seamless integration with Shopify’s CMS while allowing future teams to adapt layouts and content with ease. With usability, consistency, and scalability as guiding principles, we focused on solving existing pain points while elevating NCLEX High Yield’s identity as a trusted, student-focused resource.
Centralized Course Navigation
All course offerings consolidated into a single dropdown menu, where users can now easily explore, compare, and decide which course best fits their needs.
Usability testing showed that labels like 'On-demand' were unclear to users in terms of course titles. We updated them to 'Live-Online Course' and 'Self-Paced Course,' ensuring clarity throughout the site.
Content and Resource Hub
To foster ongoing engagement, we introduced a new content and resource hub that enables NCLEX HY to share live web events like weekly trivia and Zoom review sessions with direct sign-up links, while also building a library of recorded sessions and podcasts to provide students with easy access to valuable resources and enhance SEO and user retention.
About Us
To build trust, we repositioned the About page as a top-level navigation item, emphasizing the instructors' qualifications and unique teaching methods to reassure users that they are learning from experts who genuinely understand their challenges.